All thanks to influential and deep-pocket tech giant Microsoft, its multilingual search engine Bing has achieved soaring popularity among Internet users despite criticism made by analysts saying that its exponential growth won’t last long and it’s impossible for the start-up to dominate the search engine market in the long run. According to the latest comScore stats, Bing has performed well its second week online with an astounding 16.7 percent of Internet users doing searches on Microsoft’s search engines.
Launched on June 3, Microsoft “demolishes” its Live Search and developed Bing in a bid to attack market leader Google and second place Yahoo to win over market share in the profitable internet search business. Dubbed as the “most impressive search engine ever created by Microsoft”, Bing comes with several exciting features that have attracted the eyes of Internet users. Some of them includes a daily changing of background image, content sectioning of results, video thumbnail preview, image search with continuous scrolling images results page and the list goes on.
With great help from bloggers, news editors and the excessive coverage and sepculation on Facebook and Twitter, Microsoft has achieve enormous success and some loyal Google fans were captivated by the features offered by Bing. Grabbing statistics from Alexa, Bing was crowned the 15th most visited website in the world (yesterday’s rank), tailing behind China’s largest search engine Baidu which was ranked number 9. However, surprisingly, Google Trends has shown that the number of search queries with the keyword “Bing” has fallen tremendously. Some sources have stated that Google’s market share has dipped by a few percentage because of Bing’s presence and phenomenal growth. Looks like Bing has made a pretty good start after all despite the fact that of Bill Gates’ famous nickname – “A Guru in Software, But An Idiot in the Internet”.
While the folks at Microsoft celebrates Bing’s success, some webmasters and search engine analysts questioned whether the search engine is still able to contunue its amazing growth rate. Although Bing is quite user-friendly and has made use of several state-of-the-art search technologies, but this wouldn’t result in Google running scared due to its 11-year dominance of the search engine market and with millions of loyal users around the world staying by their side.
I personally feel that Bing will keep on growing to an extent and easily bypassing Yahoo but leaving a huge gap between Google and Bing. The young brillant minds in the Googleplex are simply way too powerful and more intelligent than the guys at Redmond.